28.05.2019 (Week 9)

There is no lecture as we proceed with our collateral. 

04.06.2019 (Week 10)

There is no lecture this week due to Hari Raya E-learning week. 

For this project, we were to create three collateral for "The Troublemakers Manifesto: A Design Colloquium" from our key artworks on Project 1. One of the collateral must be a poster. For the other two collateral, I choose to work with t-shirt and stickers. We were then requested to print the poster and another collateral of our choice. I chose to print T-shirts. 

Poster

I started off by creating the poster for the event. As a start, I created two compositions.

After showing it Mr Vinod, he asked me to remove the borders for the information and to work without the border. Other than that, he asked me to change the color for the key artwork as well as the background of the poster as it looks too much like a children's storybook cover. 

For the second attempt of the poster, Mr Vinod said that the background color is too powerful. Therefore, I change the red into something more mild, but also without losing it's power. 

Fig 1.4 Poster printed and framed

T-shirt

For the second collateral, I decided to work with t-shirts. For the concept of the t-shirts, I want to keep in mind that the t-shirts can also be worn for daily use other than for the event only. I would want people to wear it without hesitating. 

I come up with three designs and showed it to Mr Vinod via Facebook. 

Mr Vinod rejected the second design. I assumed that he is okay with the first and third design and therefore I proceed to work on the mock up for the design. 

Fig 1.10 Output of the printed T-shirt

Stickers

For the third collateral, I decided to work with stickers, as I feel like a lot of people likes to collect them. I decided to have 6 different types of stickers. 

After showing it to Mr Vinod, he reminded me to make the sticker presentable and gave me an example of a senior's work. I then decide to design the background for the sticker sheet in Adobe Illustrator.

Micro site
In another module -- Interactive Design, we are to create a micro site for the event. The screenshot of the website is as below.

Fig 1.14 Screenshot of the micro site

The flat lay of the key artwork along with the collateral is as below:

Fig 1.15 Flat lay of everything

Embedded PDF

Poster

T-shirts

Stickers

Flat Lay

Week 9

For the poster, Mr Vinod suggested to change the color of the background as to show the rebellious. He also suggested to change the color of the key artwork to make it less storybook feel. I should also experiment with the placement of text and to not use borders in it. Other than that, Mr Shamsul suggested to make the contents (speakers) larger than the date. 

Week 10

Online feedback: Mr Vinod commented that the background color for the poster is too powerful and I should change it to something more mild, while not making it look like storybook. He also said to make the stickers more presentable and gave me a reference of a senior's work. 

Week 9

I struggled in finding the perfect color as the background for the poster. A mild color makes it look like a storybook while a bright color is too powerful. It's hard to find the balance of the color to convey the message perfectly. However, I had a great time designing the t-shirts. 

Week 10

I'm actually surprised by how Mr Vinod gave me feedback via Facebook. He actually drew a face on my poster to show his emotions towards it (I guess). That actually made my day. 

Week 9

I noticed that some classmates have yet to have their key artworks approved and some classmates is already proceeding with their other collateral. Everyone's speed of doing their work is different. 

Week 10

I observed that the design for the key artwork affects on how you design your collateral and the art direction you're heading with. It also affects the atmosphere of the event, somehow. 

Week 9

I found out that colors really matter in how you want to convey the title of your poster/key artwork. Getting feedback from various people other than close friends and lecturers also helps a lot in creating a composition. 

Week 10

I found out that creating a sticker sheet isn't as simple as it seems. Even though I love making stickers (and sell them at markets), but this is the first time I have to create a sticker sheet and it is quite new to me. This is a really good experience.

Just My Type by Simon Garfield

Chapter 5: Doves

  In this chapter, it talks about the story behind a good type -- Doves, the type that drowned. It's interesting to read stories like this and to understand the background of the typeface. Something out of the topic, but, THERE'S A PERIODIC TABLE FOR FONTS in the book!!!! How interesting is that!

Now, back to the topic, Doves type is most easily recognized by its ample space between letters, a 'y' that descends without a curl, a ligature connecting 'c' and 't', and the bottom bowl of its 'g' set at an angle, giving it a sense of motion. 

It is kind of sad that the typeface was never recovered, at least not the full alphabets. Seems like the typeface will forever be in the riverbed. 

When Typography Speaks Louder than Words by Carolyn Knight and Jessica Glaser

In this article, it shows the importance of typography in visual communication. In professional graphic design, visual language refers to the meanings created by the visual appearance of both text and image. In this article, the term “visual language” refers to the character and significance created by carefully selected typography. 

Later, various examples were given to proven the point. The typography of a composition is able to manipulate feelings and reactions. The tone you read out loud of the same phrase, but with different typeface and font size, changes accordingly. Other than that, typography makes up most of the visual language. Typography is used to communicate tone of voice, personality, age, gender and mood, and it can be easily manipulated.